Friday, November 2, 2012

11/02-Michael Jordan visits with Kyle Twitchell and Sofia Partida

Kyle Twitchell - St Michelle Wine Estates

Ste. Michelle Wine Estates is the ‘String’. Our collection of estate wineries are the ‘Pearls.’ We call this our ‘String of Pearls,’ describing a collection of estate wineries whose vineyards produce some of the best wines in the world.
Significantly, it also highlights our company philosophy: We believe that each “pearl’s” luster is best revealed when the vineyard and wine-making decisions are made on site by the people who grow the grapes and make the wine. The Ste. Michelle Wine Estates company is simply the “string,” providing administrative and financial support for these extraordinary wine properties.

Ste. Michelle Wine Estates President and CEO Ted Baseler notes, “With Chateau Ste. Michelle as our first pearl, over the years we have developed or acquired other wineries that meet our high standards of quality and whose wines are distinctive. These wines reflect the place where they are grown.”
From Washington State’s short, warm summers and sparse soil, to the cooler climate and mineral-rich soil of the Willamette Valley to the complex soil and longer, hot summers of the Napa Valley, the terroir of the pearl on our string is as unique as each wine in our portfolio.



Sofia Partida - Partida Tequila
Why is Tequila Partida so unique? Because it’s a meeting of the old and the new.

Tequila Partida is the product of an outstanding marriage between traditional Tequila making and cutting edge technology. And it's this extraordinary combination that gives each and every sip of Tequila Partida something special, the pure natural essence of blue agave.

Our blue agave is like no other. It's cultivated for 7-10 years until the piñas are perfectly ripened with concentrated sugars, harvested by hand and then slowly baked in state-of-the-art stainless steel autoclaves. The reason: To preserve the freshness of each sacred agave.

* F. Paul Pacult, Spirit Journal

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